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Beach Concerts

Come celebrate the sunset and enjoy free live music on Clearwater Beach! It's a dance party in the sand!

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Street performing or busking is a live entertainment unlike any other. A street show draws its substance from its audience as many shows incorporate their acts around the actions of those watching the show. What makes busking even more unique is the fact that the audience decides the worth of the performance. There is never an admission fee and no tickets are sold.

Beach Walk Busker Circle Sponsored By:



Come see the night light up on Clearwater Beach with free fireworks! Bring a beach blanket or a low lying lawn chair to see a dynamite fireworks display - you’ll have a blast!

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Sugar Sand Cornhole Tournament

Saturday, April 11, 2020

Join us for some fun in the sand with a cold MONSTER in your hand!!


Monster Energy Logo


Tampa Bay Cornhole Logo

Sand Sculpting Classes

2 p.m. daily
Saturdays 11 a.m. & 2 p.m.

Free Sugar Sand Sculpting Classes allow our guests a chance to create their own sand masterpiece. Workshops will be held beach-side daily by one of our talented master sand sculptors; carving tools will be supplied.

Speed Sand Demonstrations

Saturdays & Sundays at 4 p.m.

Watch the pros compete against one another in this free, fast paced and interactive live show!

Have you ever wondered what a UFO flying over New York or an Eiffel Tower sand sculpture would look like? Here’s your chance! Crowd participants will be asked to write down a potential sand sculpture idea for the sculptors to carve. Sand sculptors have ten minutes to sculpt whatever prompt is randomly chosen.

Sponsored By:

Clearwater Gas logo

The Giant Sandbox

One of the most popular free attractions for kids and families! Parents can relax underneath an umbrella while the children dig, climb and play on mounds of sugar sand piles!

Master Sand Sculpting Competition

April 11-12, 2020

Eight sculptors will compete to be named the winner of the Master Sand Sculpting Competition, winning a $7,000 cash prize. The master sand sculptors will create their own artistic pieces, not relating to the walk exhibit theme, in addition to the main sculptures. This is a rare chance for visitors to watch the art of sand sculpting in action!

Guests are encouraged to vote for their favorite sculpture, by donating pennies, nickles, dimes and dollars to the sculpture of their choosing. The sculptor who raises the most money wins the competition, but Sandy Lane and Eisenhower Elementary Schools are the real winner! All proceeds collected will be donated to these Title 1 Elementary Schools in our community.

Every penny counts!

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Photo Opportunity

Each adult and senior Sugar Sand Walk Exhibit ticket includes a complimentary photo! Visit the College Wall Art Photo Stop to pick up your complimentary photo and purchase the 2020 Sugar Sand Festival personalized photo book or photo canvas. Enjoy our gallery of Clearwater Beach wall art and College Wall Art licensed photo canvas, photo wood and dimensional wall art products.

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Photo Opportunity Hours of Operation:


Sunday - Thursday: 8:30 p.m. (Excluding Easter Sunday, the photo opportunity will close at 6:00 p.m.)
Friday - Saturday: 9:30 p.m.

Sponsored By:

VSPC Yellow Dot

Movies on the Beach

Bring a blanket or low lying lawn chair and join us for Sunset Cinema our FREE outdoor movie theater under the stars. Sunset Cinema is great for family outings, date night or just to get together with friends! Popcorn and concessions available on-site. Movies begin at dusk.

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Sunset Cinema

Artisans and Crafters

Stroll through Pier 60 to see an eclectic variety of handmade treasures by the sea!

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VIP Lounge Experience

Come enjoy the Pier 60 Sugar Sand Festival in style with a swanky experience!

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Water slides, bounce houses, bungee jumps, aqua balls and even a giant ferris wheel!

Sand Bar

Toes in the sand, drink in your hand at Shephard's Sand Bar! Drink local and enjoy 3 Daughters Brewing Craft Beer & Cider that is Florida inspired and St. Pete brewed. Or toast the sunset with a White Claw Hard Seltzer on the beach.

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Dining Experience

By Invitation Only

Distinguished guests, sponsors and invited media are served a decadent chef's choice four course meal beachside in our famous sugar sand sculpted tables. For sponsorship inquiries, please e-mail angela@sugarsandfestival.com  

Field Trips

Over 1,100 students have toured the Sugar Sand Walk Exhibit, crafted by master sand sculptors using Clearwater Beach’s internationally famous sugar sand. We promise a “SANDTASTIC” educational experience for your students. Students will have the opportunity to learn about the masterful art of sand sculpting, the importance of keeping our beaches clean and the economic impact of tourism.

Guided field trips will be offered Tuesday-Thursday during the festival at 10:00 a.m., 10:45 a.m. and 11:30 a.m. Your adventure will begin with a guided tour. Through a round-robin schedule, students K-5 will be entertained by a top-notch busker performance, experience a hands-on sand sculpting class, learn about Clearwater’s recycling efforts, explore the larger than life Sugar Sand Walk Exhibit and play in the gigantic sandbox! Students will receive an activity packet filled with fun facts and activities to enhance their educational experience.

Pack a lunch and enjoy a picnic in Pier 60 Park or boxed lunches and cool treats may be pre-ordered for your convenience. At the end of your visit, students may play on the covered playground, located in Pier 60 Park, or dig and climb in the giant sandbox.

For more information, email Info@SugarSandFestival.com or call (727) 871-8060.

Join us for this WILD educational experience. Sign up here!

Pro-Amateur Competition

Saturday, April 18, 2020

Watch the sculptors of tomorrow, competing and creating crazy-cool creations of their choosing. This free event takes place along the south side of the iconic Pier 60.

NEW THIS YEAR! Doubles Competition

Saturday, April 25, 2020

Two sculptors will be paired together to create a masterpiece of their choosing. This free event takes place along the south side of the iconic Pier 60.

Group Tours

Head to Clearwater Beach and gaze at the artists at work creating their amazing sand sculptures under the expansive 21,000-square foot structure. Reservations for your group of 25+ (groups of 24 or less will not be eligible for the discounted rate) must be confirmed by March 25, 2020.

•20% discount on advance ticket sales (Pre-sale tickets $8-General Admission $10)
•10% discount on any festival merchandise
•10% discount at participating restaurants
•Skip the line and enter the exhibit through the “Fast Lane”
•All day admission to the Sugar Sand Walk Exhibit
•One complimentary souvenir photo

For more information email Info@SugarSandFestival.com!

Plan your next adventure today! Sign up here.


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